Instagram MCP server
Let Claude, ChatGPT or any AI agent draft, schedule and publish your Instagram posts, reels, carousels, and stories, then ask how each post performed.
Connect your agent to Instagram
Connect your Instagram account in HubPost, then add HubPost to your AI agent and sign in. It takes about a minute.
Connect the app
Click Connect to enable HubPost in your Claude account.
Sign in and ask
Finish the HubPost sign in. Then ask Claude what is scheduled for this week.
What your agent can do on Instagram
The same Instagram publishing you get in the HubPost app, from any MCP client.
Schedule and publish
Schedule Instagram posts, reels, carousels, and stories for any date and time, publish right away, or save a draft to finish later.
Edit and reschedule
Change the text, media or time of any Instagram post before it goes out, or take it out of the queue.
Your calendar, in plain language
Ask what is drafted, scheduled, published or failed on Instagram, and why a post didn't go out.
Post performance
Read the numbers Instagram reports for each published post, such as views, comments and shares, including posts you published in the Instagram app.
Instagram settings
Your agent can also set the format, the AI-generated label, collaborators, and whether a reel also shows in the feed. Text is checked against the 2,200-character limit before anything is saved.
Media library
Add images and videos to your HubPost library without leaving the chat, then attach them to Instagram posts.
Things to ask about Instagram
Requests that work today once your agent is connected.
Publish and schedule
Hand your Instagram posting to your agent.
- “Post these 5 photos as an Instagram carousel tomorrow at 9am”
- “Schedule this video as a reel on Friday at 6pm with @studio.co as a collaborator”
- “Move Friday's Instagram post to Monday at 9am”
Review and plan
Check what's going out on Instagram and plan what comes next.
- “Which of my Instagram posts got the most views this month?”
- “Plan next week's Instagram posts around my best performers and save them as drafts”
- “Why didn't my last Instagram post go out?”
Frequently asked questions
What is the Instagram MCP server?
It's the HubPost MCP server used with your Instagram account. Connect it to Claude, ChatGPT, Cursor or any MCP client and your agent can draft, schedule and publish Instagram posts through HubPost. It's built by HubPost, not by Instagram.
Can Claude post to Instagram?
Yes. Add HubPost to Claude from the Claude directory, or with one command in Claude Code, then sign in and ask Claude to schedule or publish your next post on Instagram.
Can ChatGPT post to Instagram?
Yes. Add the HubPost app in ChatGPT, sign in, and mention @HubPost when you ask it to draft, schedule or publish posts on Instagram.
What can my agent post on Instagram?
Instagram posts, reels, carousels, and stories, with text up to 2,200 characters. Your agent can also set the format, the AI-generated label, collaborators, and whether a reel also shows in the feed.
Can my agent see my Instagram analytics?
Yes. For each published Instagram post your agent can read the numbers Instagram reports, such as views, comments and shares, including posts you published in the Instagram app. Ask which posts did best and plan the next ones around them.
What do I need to connect Instagram?
You need a HubPost account and an Instagram Business or Creator profile. Connect it in HubPost, then add the MCP server to your agent and sign in.
Can my agent change Instagram posts that are already live?
No. Your agent can edit, reschedule or delete drafts and scheduled posts, but once a post is published on Instagram it can't be changed or removed from HubPost.
Will my agent post without asking me?
Most AI clients ask you to approve each tool call before it runs. You can also ask for drafts instead of scheduled posts: a draft never goes out until you schedule it.
Is the Instagram MCP free?
Yes. The MCP server is included in every HubPost plan, including the free plan. Plan limits, such as how many accounts you can connect, apply the same way as in the app.
MCP for your other platforms
TikTok
Draft, schedule and publish TikTok posts from a chat
YouTube
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Draft, schedule and publish Facebook posts from a chat
Draft, schedule and publish LinkedIn posts from a chat
X
Draft, schedule and publish X posts from a chat
Threads
Draft, schedule and publish Threads posts from a chat
Draft, schedule and publish Pinterest posts from a chat
Bluesky
Draft, schedule and publish Bluesky posts from a chat
Explore HubPost
Put your agent to work on Instagram
Connect HubPost to your AI agent and run Instagram from a chat. Free to start, no credit card needed.